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OAKLEY PRIZM TECHNOLOGY –FINE TUNED FOR SPECIFIC SPORTS AND ENVIRONMENTS

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Talking with athletes, I am surprised to find that many athletes are unaware of the technologies that have come out recently that enhance performance through fine tuning your vision in your environment.  At our grand opening, Oakley performed demonstrations to educate our customers about this incredible technology that has been developed over 15 years.  Sunglasses to improve contrast in your particular environment.  I guarantee you will never go back to a simple gray lens!

Oakley took high resolution cameras and spectrophotometers to the specific environments, such as a golf course or baseball field, and determined the specific wavelengths of light to suppress that were distracting and which wavelengths to increase contrast to optimize vision.  They took the time to explore a variety of conditions and seasons to be sure they put out the best product possible.

GOLF:  PRIZM™ Golf lens is designed to enhance contrast for separation of color (ball vs course and sky) and gives you the ability to judge distance with depth cues and grass conditions to predict ball speed.

Sport & Sun carries this line.

ROAD:  PRIZM™ Road lens improves vision in both shadows and intense light, assisting riders to see changes in the texture of the road surfaces. This is a great cycling lens and Sport & Sun carries this line.

TRAIL:  PRIZM™ Trail lens enhances reds and browns which allows you to spot rocks, dips, and various textures so that you can react faster.  This is optimized for trail runners, mountain biking and hikers. We carry this line as well.

FIELD:  PRIZM™ Field lens enhances contrast to make the baseball pop out against the blue of the sky, the green grass and the brown infield dirt.  Anyone who plays baseball, softball, lacrosse, soccer will love this lens!  Sport & Sun carries this product.

DEEP WATER:  Oakley’s deep water polarized lens helps you to see your catch under the darker blues and greens of ocean water.    PRIZM™ Deep Water Polarized lens filters out the shades of blue that is everywhere on open water and boosts greens and reds.  If you enjoy the ocean or your sport is fishing, come to Sport & Sun to try this out.  

SHALLOW WATER:  With the fresh water river fisherman in mind, Oakley developed  Prizm Lens technology for shallow water to enhance clarity under the surface. 

Sport & Sun is proud to carry a wide selection of Oakley product at suggested retail pricing which matches Oakley.com  We encourage you to shop local and to see the difference and allow us to service you.  We will take the hassle out of the purchase. Our main optical next door carries the ophthalmic line.

For more information:  http://www.oakley.com/en/prizm/sport

Written by Cheryl Everitt

Cheryl M. Everitt, OD, received her Doctor of Optometry degree from the Southern California College of Optometry in Fullerton, California in 1994. She holds a bachelor’s degree in biology from California State University, Fullerton. Dr. Everitt takes a special interest in treating patients with a variety of difficult eye conditions, such as chronic headaches and migraines. Dr. Everitt has been a conference speaker on topics ranging from contact lenses to practice management to trigeminal dysphoria. She has also participated in a mobile eye clinic in Riverside, and medical missions to Mexico. Dr. Everitt is one of the original founders of 20/20 Vision Associates Optometry and has practiced for 25 years. She was an associate research scientist for 4 years prior to becoming an optometrist. She is also an active member of her church.
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